Our ethos at Hendrik Clothing Company is pretty concise. We believe in Simplicity – Integrity- Quality
Simplicity: Timelessness tells. Our designs are simple, elegant and fuss free. We think a great dress should accentuate your natural beauty, rather than try to compete with it. Simple lines in classic styles means that our pieces will still look great regardless of the rise and fall of fast fashion trends. Update with accessories and a smile. We don’t want too much going on to crowd the beautiful YOU, but we keep it interesting with subtle topstitching and some cool pockets. Because, you know, pockets.
Integrity: No sweat shops here, just a lot of heart. At Hendrik, we have a deep commitment to ethical fashion and community. For us, it means that our makers are fairly paid, living and creating right here on the Sunshine Coast, Australia. All our materials are sourced from small Australian businesses like us, except for our labels, which are printed on organic cotton by a gorgeous lady in Colorado, USA! We particularly love our custom made bamboo buttons created by a little studio in Melbourne. We design our collections with longevity in mind, because we don’t believe in ‘disposable’ fashion. We hand embroider our mark in a different place on each piece as a promise of our integrity.
Quality: All our pieces are made in 100% luxe linen, which is our favourite fabric because it looks so beautiful, feels great on and lets our bodies breathe (essential if you’re living the coast lifestyle). Did you know linen is way more durable than cotton, and gets softer with every wash? To increase durability, we double stitch most of our seams so that, with love, you can swish around in our pieces for a very long time.
So start swishing, and don’t forget to tag us wearing Hendrik in your adventures!